Monday, July 18, 2005

The Sun launches TV bulletins; Mirror Group expands

[Keyword: ]. New Media Age reports (14/7/05, p3) that The Sun has become the first UK national newspaper to launch an online video news service.
"The paper has expanded its Web site to include a TV-style breaking news offering that willbe updated four times each weekday with the latest high-profile stories.

"Content [will be supplied by] The Press Association, which will work to ensure that each bulletin is in keeping with The Sun's news agenda.

"... the Sun is also launching a weekly online entertainment bulletin focusing on red carpet events and film premieres."
Meanwhile, Mirror Group Newspapers is reported (NMA, 30/6/05) to be "planning to launch a range of Web sites and revamp[ing] its existing national titles over the next few months"

UPDATE (July 20 2005): Trinity Mirror acquires Smart Media Services, reports The Guardian, in a deal that seems reminiscent of football transfers: "£11.3m, with a further £5.3m being contingent on the site meeting earnings targets".


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