Thursday, December 02, 2004

Most people use broadband

One of the biggest restrictions on web design and online journalism has always been connection speeds of the user - so it's amazing to read new figures from ACNielsen NetRatings that in the last year broadband has more than doubled in the past year to over 11 million (report in PDF here).

The Guardian quotes ACNielsen's European internet analyst, Gabrielle Prior, as saying: "Twelve months ago high-speed internet users made up less than one quarter of the audience. Now they are more than 50% and we expect this number to keep growing."

It goes on to identify broadcasters and record labels as those likely to take advantage of the new opportunities - but it also means more fleixibility for the interactive journalist too.

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